As an artist, do you have your own color palette? Spoonflower artist Wendy Scheerlinck of House of May shares how creating a personal color palette works to not only benefit her designs, but her collections too. This post, the last in a 7-part artist education series, showcases the design and curation of one of the bedding collections selected for Spoonflower’s 2023 Summer Lookbook. Read on below to learn Wendy’s design tips and discover how her collections grabbed the attention of Spoonflower’s Senior Manager of Merchandising Emerson Jones.
Wendy Scheerlinck
Wendy Scheerlinck runs House of May, a Belgian multidisciplinary design studio inspired by the great ‘80s Memphis style, ‘50-60s architecture and the (neo-)avant-garde. Her style is bold and colorful.
Wendy’s 3 Tips for Curating and Designing a Bedding Collection
1. Develop your own color palette.
If you’re not making collections (and even if you are), try to develop your own color palette. Taking the time to create, then use your own unique palette makes it easier to bring completed prints together that you never thought might originally match. Then the most fun game begins—mixing and matching!
2. Trust yourself.
Don’t get bogged down by the feeling that certain designs must somehow keep recurring in every print of a collection to form a beautiful whole. Follow your gut. Feel free.
3. Sometimes less is more.
When curating a collection, it’s important to have some difference in the complexity of your prints—having this variety can bring calmness. In a mini collection of, say, four prints, it’s ideal for me to have one hero print, one secondary design and two blender blenders. Remember to keep in mind that when it comes to blender prints, less is more.
How does the experience of curating for this project affect how you’ll design for collections moving forward?
This experience has made it clear to me that it’s easier to design with a particular application in mind—doing so helps you choose the right scale and repeat. Additionally, the number of prints you want to combine for a particular application makes you think more about variation, complexity of prints, scale and colors. It was a very good exercise!
Check Out Some of Wendy’s Designs
Learn Why This Collection Was Selected for the Summer Lookbook
To learn how Wendy’s collection caught the eye of Spoonflower’s Senior Manager of Merchandising Emerson Jones for addition in our Summer Lookbook, we asked her to tell us why:
“I love this modern minimalist trend we see emerging in interior design. This twist on the minimalist trend of the last decade is an opportunity to include color and pattern incorporating refined modern abstract motifs. Organic linework, orderly grids and artistic geometrics combine to make a statement without overwhelming the eye. I love this collection because it’s a little bit masculine, and the little pops of golden yellow add a great energy to the otherwise neutral collection. I see this bed working well in an industrial loft surrounded by interesting modern art.”
I love the beds showing many pillows for pattern matching. Can you offer a mock up so we can show our patterns this way?
Thanks for your question, Daniela!
I checked with Jessie, our Artist Community Manager, and this is what she had to say: “We don’t currently have mockups, but thank you for that feedback, maybe that is something we can offer in the future! In the meantime we provide a few resources for mockups in our blog post, How to Market Your Art on Wallpaper.
A few places Spoonflower artists love to find mockups are Creative Market, Creatsy, and TheMockupLab (created by Spoonflower artist Erin Kendal). Spoonflower artists Maja Faber also has a Skillshare class where you can learn how to showcase your designs by creating your own mockups.”
Best,
Betsy
Spoonflower