Introducing the Princess Awesome Design Challenge

JUN 1, 2018 updated Dec 6, 2021

In 2013, Princess Awesome co-founders Rebecca Melsky and Eva St. Clair couldn’t find an awesome dinosaur print to make into a girl’s twirly dress. They didn’t want a print that looked like it belonged on boys’ sheets, and they didn’t just want to turn all the dinosaurs pink and put pearls on them. They wanted a print that was vibrant, clever, cute, and fun – so they turned to Spoonflower, and the rest is history. 

Introducing the Princess Awesome Design Challenge | Spoonflower Blog

Spoonflower’s designers had already imagined a whole world of dinosaurs, robots, sea monsters, ninjas, and other amazing STEM and adventure-themed patterns that fit perfectly with the mission of their company. After two years of producing basic girls’ dresses in Eva’s basement on an old 1948 Singer sewing machine, the partners launched a Kickstarter campaign to move Princess Awesome into factory production. And they took Spoonflower along with them!

Introducing the Princess Awesome Design Challenge | Spoonflower Blog

Having ordered fabric featuring a variety of patterns by Spoonflower designer robyriker, Eva and Rebecca contacted her to see if she would create exclusive patterns for their first products. To their pleasant surprise, they soon found out Elishka was also a rocket scientist during the day! Elishka licensed three of her Spoonflower patterns (pieces of pi, periodic shells, and super pink ninja warriors), and created two more (“She-Rex” dinosaurs and Skull-and-Cross-”bow”nes pirates) just for Princess Awesome.

Over the last five years, Princess Awesome has continuously come to Spoonflower to find new patterns and designers. Being able to order fabric to create prototypes has given them the opportunity to easily test out new ideas. So it’s no wonder we had to partner with Princess Awesome for an upcoming design challenge for the Spoonflower community!

Introducing the Princess Awesome Design Challenge | Spoonflower Blog

In this challenge, designers are asked to do exactly what Princess Awesome does – think about what’s missing from the girls’ section of clothing stores, and fill the gap with an awesome new pattern! Visit the official Princess Awesome design challenge page to learn how to submit your design by June 26

Princess Awesome Design Challenge Prize | Spoonflower Blog

Grand Prize

One Grand Prize Winner will receive a $500 cash prize from Princess Awesome, which will also serve as the licensing fee to be featured on up to 10 Princess Awesome products as part of the December 2018 – April 2019 collection. Winner will also receive $200 in Spoonflower credit, along with additional exposure in Spoonflower and Princess Awesome email newsletters, professional photography of their printed designs and products that utilize them, and social media mentions, the extent of which shall be in the Sponsors’ discretion.

Second Place

The 2nd place winner will receive a $100 Spoonflower credit and a $100 Princess Awesome store credit.

Third Place

The 3rd place winner will receive $50 in Spoondollars and a $50 Princess Awesome store credit.

The rest of the top 10

4th through 10th place winners will receive a $20 Spoondollar credit and a $20 Princess Awesome store credit.

All of the top 25

Each of the top 25 entries, determined as set forth above, not receiving one of the foregoing prizes will be automatically proofed for sale in the Spoonflower Marketplace (approximately a $5 value) (the “Runner Up Prize”) if winners are verified sellers.

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