This week we continue our “Market Yourself” series of posts on getting the word out about your creative enterprise with tips and practical project ideas from creative business folk.
As a quilter, I find that a quilt isn’t truly finished until the label is added. Not only is it a great way to remember when and where you were when you made a quilt (especially when you move as much as I have the past few years!), it can act as a calling card for your blog or business.
When you sell or donate your quilts, your label is a great way for you to brand your work in a polished way, as well as help people find and connect with you online and off.
Below is a tutorial for a simple quilt label using a logo and text. While the directions are specific to Photoshop CS5.1 on a Mac, they can easily be adapted to other Photoshop versions, on either Macs or PCs.
To start, open Photoshop and click on File >> New. Enter a file name and dimensions for your label. My preferred size for quilt labels is 4 inches wide by 3 inches tall, but feel free to do whatever size works best for you and your projects. Enter 150 pixels/inch for your resolution and click OK.