Sprout x Berlin: A Translation of Multi-Media Art to Modern Garments

SEP 21, 2016

Traditionally, art has belonged on walls––in museums and galleries. On September 7th, Sprout Patterns and Spoonflower broke down that barrier, making art accessible by way of ready-to-wear garments. We collaborated with an international cast of artists residing in the creative city of Berlin, by translating their drawings, paintings, tattoos and photos into a language easily understood: fashion. Caroline Okun, Creative Director for Sprout Patterns, just returned from a three week trip to Germany, to oversee the very first Sprout X Berlin runway show at our European headquarters in Germany. 

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The Spoonflower Berlin team and models getting ready before the runway show begins

Allie and Sam of the Spoonflower Berlin team

The runway looks featured designs from five artists: illustrator Mele de la Yglesia, tattoo artist Pete Corrie, photographer Marcus Nyberg, illustrator Cristóbal Schmal, and graphic designer Vivian Kvitka. We worked with them to translate their work into fabric designs to demonstrate how anyone with a little creativity and gusto can become a fabric designer!

For the European audience, we showcased the Asaka Kimono, Alexandria Peg Trousers, Inari Crop Tee, Inari Dress, and the Kielo Wrap Dress by indie pattern maker Named Clothing.  Models also wore the Sloan Leggings by Hey June Handmade, and the Negroni Shirt by Colette Patterns.

It was really important for the show that the looks reflected what people would wear everyday, instead of haute couture that most people can’t afford. We also thought it was important to represent different looks on models of diverse sizes and shapes to emphasize how truly accessible all of the various looks really are.

After the show all of the samples were for sale, with Mele picking up the Asaka Kimono with her own design, and model Juliana going for Pete’s Kielo dress whose design seemed to match her hairstyle! 

If you’re interested in making your own dress / leggings / shirt from the collections, you can shop all of the runway looks on Sprout. There are quite a few more than were in the show, so lots to pick from! Also, all of the designers also have Spoonflower shops, so if you’re looking for that perfect tattoo design for your sofa pillows, you know where to look!

Coming soon: Keep an eye out on the Sprout Patterns Blog for a behind-the-scenes look at how Creative Director Caroline designed garments using photos she took while abroad! 

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