This week we continue Market Yourself March, our series of posts on getting the word out about your creative enterprise with tips and practical project ideas from creative business folk.
As a quilter, I find that a quilt isn’t truly finished until the label is added. Not only is it a great way to remember when and where you were when you made a quilt (especially when you move as much as I have the past few years!), it can act as a calling card for your blog or business.
When you sell or donate your quilts, your label is a great way for you to brand your work in a polished way, as well as help people find and connect with you online and off. Below is a tutorial for a simple quilt label using a logo and text. While the directions are specific to Photoshop CS5.1 on a Mac, they can easily be adapted to other Photoshop versions, on either Macs or PCs.
To start, open Photoshop and click on File >> New. Enter a file name and dimensions for your label. My preferred size for quilt labels is 4 inches wide by 3 inches tall, but feel free to do whatever size works best for you and your projects. Enter 150 pixels/inch for your resolution and click OK.